June 30, 2014

How We Spend Our Days

We choose how to spend each moment of our day. Often I think we want to blame others for the…

May 23, 2014

Try. Really. Then Laugh and Start Again.

The Buddhists have a good piece of advice: “Act always as if the future of the universe depended on what…

April 25, 2014

Start With Who and Why To Tell Your Business Story

I’ve been working on web copy this week for two different clients, and have been reminded of two things: It’s…

"Diaphanous Sun" by Michael, Flickr
April 7, 2014

Here Comes the Sun — And Other Good Lies

Little darling, I feel that ice is slowly melting Little darling, it feels like years since it’s been clear Here…

March 19, 2014

Content Marketing for Magazine Publishers: Tools and Resources

I’m putting the finishing touches on a presentation for the Alberta Magazines Conference¬†on March 21, tentatively called “Why Magazine Publishers…

February 1, 2014

There’s Something About Attention

I’ve met a lot of people lately. Before launching Forge & Spark Media, I made a point–like many new business…

January 15, 2014

How to Craft An Elevator Pitch You Can Actually Deliver

I’ve been practising my elevator pitch for Forge & Spark Media. Ugh. Every new business owner knows what I’m talking…

January 15, 2014

The Content Beast Can Be Fed…And Tamed

Content Marketing. Content Strategy. Content Development. Content Sharing. Content is a well-used word in the online world these days, and…