February 19, 2015

How to Create More Shareable Content

You’ve finally, FINALLY forced yourself to sit down and write a blog post for your brand or business. You’re feeling…

November 17, 2014

Create Great Content–Without Writing a Word

If you’re like most of the entrepreneurs and business leaders I know, you’ve got passion for what you do. You…

Magazines Canada
September 5, 2014

Content Marketing 101 for Magazines Canada

The lovely and amazing Tina Pittaway recently interviewed me for a Magazines Canada podcast, outlining some of the ways that content…

June 30, 2014

How We Spend Our Days

We choose how to spend each moment of our day. Often I think we want to blame others for the…

May 23, 2014

Try. Really. Then Laugh and Start Again.

The Buddhists have a good piece of advice: “Act always as if the future of the universe depended on what…

April 25, 2014

Start With Who and Why To Tell Your Business Story

I’ve been working on web copy this week for two different clients, and have been reminded of two things: It’s…

"Diaphanous Sun" by Michael, Flickr
April 7, 2014

Here Comes the Sun — And Other Good Lies

Little darling, I feel that ice is slowly melting Little darling, it feels like years since it’s been clear Here…

February 1, 2014

There’s Something About Attention

I’ve met a lot of people lately. Before launching Forge & Spark Media, I made a point–like many new business…

January 15, 2014

How to Craft An Elevator Pitch You Can Actually Deliver

I’ve been practising my elevator pitch for Forge & Spark Media. Ugh. Every new business owner knows what I’m talking…

January 15, 2014

The Content Beast Can Be Fed…And Tamed

Content Marketing. Content Strategy. Content Development. Content Sharing. Content is a well-used word in the online world these days, and…