BLOG: CONTENT INSIGHTS

March 19, 2014
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Content Marketing for Magazine Publishers: Tools and Resources

I’m putting the finishing touches on a presentation for the Alberta Magazines Conference on March 21, tentatively called “Why Magazine Publishers…

February 1, 2014
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There’s Something About Attention

I’ve met a lot of people lately. Before launching Forge & Spark Media, I made a point–like many new business…

January 15, 2014
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How to Craft An Elevator Pitch You Can Actually Deliver

I’ve been practising my elevator pitch for Forge & Spark Media. Ugh. Every new business owner knows what I’m talking…

January 15, 2014
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The Content Beast Can Be Fed…And Tamed

Content Marketing. Content Strategy. Content Development. Content Sharing. Content is a well-used word in the online world these days, and…